Calculator
Calculate EPC (earnings per click) from your total earnings and clicks, and project revenue at scale.
Formula: EPC = total earnings ÷ total clicks. It tells you the average revenue each click is worth.
FAQ
EPC stands for earnings per click — the average revenue generated each time someone clicks your affiliate link. EPC = total earnings ÷ total clicks.
Divide your total commissions/earnings by the total number of clicks that produced them. For example, $850 earned from 1,200 clicks is an EPC of $0.71.
EPC lets you compare offers and traffic sources on a like-for-like basis, and it tells you the maximum you can afford to pay per click (your CPC) while staying profitable.
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